Stephen Covey’s Speed of Trust: Season 4 – Episode 4 – The Four Cores of Credibility

The first part of this particular chapter is FIRE!

Imagine that you are in a court of law.  You’ve been called as an expert witness, and the lawyer for the prosecution is attempting to convince the jury that you are a credible witness.  What will he try to prove?

First, that you are a person of integrity — that you are honest and congruent, that you have a reputation for being truthful, and that you would not lie.

Second, that you have good intent — that you’re not trying to deceive or protect anyone, that you don’t have any hidden motives or agenda that would color your testimony.

Third, that your credentials are excellent.

Fourth, that you have a good track record, that you have demonstrated your capabilities effectively in other situations in the past.

It’s the truth, right? You have to be able to hold your ground and show that you are credibly and not a “flake,” like a lot of people are.

Situation 1

One of my associates, who I completely adore, normally disappears 48-hours – 120 hours at a time.  It’s pretty ridiculous, right? How can one do business with someone who’s notorious for going on hiatuses? Let’s put it into context.

When I had a podcast episode ready to go at 9am one morning with a yoga/holistic instructor from America and I didn’t show up, did she want to come back on? No.  I lost all credibility and wasted her time — time that she could’ve used elsewhere for someone else.  Point taken.

A podcast episode was suppose to be recorded today with my partner in crime (a trust bond that was developing but had fallen recently due to disapprances) and then…after 24 hours, not a message about continuing on with it or anything. Just…GONE!  So, because I just met this person, I don’t give second chances.  If I do and the person responses, I double up on what they should’ve done.  Meaning I simply don’t respond to them for the amount of time they never responded to me.

Jack Canfield, who I adore like crazy, gives them two opportunities.  He went to the gardener and said, “you’re going to assume all responsibility.  If there’s something wrong with the garden, I’ll tell you. That’s your only warning.  If I see something wrong again, I’ll find someone else.”

Pretty good, ey? He had given them all responsibility, therefore, that person knew what their role was, not the topsy-turvy roles that most people give others that contradict what they’re supposed to do.

Being Credible — To Yourself & Others

Guys, this starts with two questions: 1) Do I trust myself? Am I someone others can trust?

Let’s talk about a very simple situation.  People who set alarms and always hit snooze? Are you the guilty one? Are you someone who wakes up in the morning, reaches over and turns it off? After that, you would justify why you were doing it and making up excuses? After some time, you’re going to start asking yourself these questions.

  • Why am I setting my alarm so early?
  • Why am I even doing this?
  • What’s wrong with me?

That repeated behavior weakens your self-confidence.  When you set the alarm, you would automatically believe that you’re not getting up, right?

It’s like me.  When I told my friend that I would meet them ad cancel a day or just hours before, you lose all credibility.  Australians are absolutely notorious for this (what I’ve experienced living there in a year).  Just a half hour before meeting up, they cancel.  That relationship is doomed because if someone had already gone to the meet up place to meet them and they cancel? Unacceptable.

What can you do to get through the commitment? That’s it, getting through the commitment!  If you set that alarm to do whatever task it is, do it.  You owe it to yourself.  You need that integrity back, if not, the trust in your ability to work for your commitments will never come back.

If you don’t do this, not only does it hack away at our self-confidence, but we fail to project that strength of character that inspires trust.


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