Stephen Covey’s Speed of Trust: Season 4 – Episode 6 – The Four Cores

Guys welcome back to another Stephen Covey blog/podcast, and today is a follow up from what we’ve already done with the questionnaire (last week). 

So, each part in the questionnaire corresponds to one of the “4 Cores of Credibility.”  These are the foundational elements that make you believable, both ot yourself and to others. 

So, when it comes to integrity, it basically means honesty.  It’s walking your talk.  Do you live up to your values and beliefs? Or do you do opposite of what you say. 

Core 2: Intent

The second core deals with issues of intent.  This has to do with our motives, our agendas, and our resulting behavior.  Trust grows when our motives are straightforward and based on mutual benefit — in other words, when we genuinely care not only for ourselves, but also for the people we interact with, lead, or serve.  When we suspect a hidden agenda from someone or we don’t believe they are acting in our best interests, we are suspicious about everything they say and do. 

Both integrity and intent are matters of character.

Stephen Covey’s Speed of Trust

This happens a lot in my life because I have a tendency of always saying to myself, “is this real?”  Came across a lady on the street last night and she was super friendly.  It didn’t make any sense, and I truly believed that she had a hidden agenda. She was trying to exploit me somehow, someway, and I was right. 

Core 3: Capabilities

The third core deals with issues of capabilities.  These are the abilities that have inspire confidence — our talens, attitudes, skills, knowledge, and style.  They are the means we use to produce results.  A family doctor might have integrity and his motives might be good, but unless he’s trained and skilled to perform the task at hand (brain surgery, for example) he’ll be lacking in credibility in that area.  Capabilities also deal with our ability to establish, grow, extend, and restore trust. 

Stephen Covey’s Speed of Trust

Core 4: Results

The fourth core deals with issues around results.  This refers to our track record, our performance, our getting the right things done.  If we don’t accomplish what we are expected to do, it diminishes our credibility.  On the other hand, when we achieve the results we promised, we establish a positive reputation of performing, of being a produce, and our reputation precedes us. 

Stephen Covey’s Speed of Trust

And these are the cores.  Remember, everyone, each area is of equal importance.  Example, someone who has great integrity, good intent and a great track record my lack capabilities.  Another person who has great integrity, capable and produces excellent results may have selfishness and doesn’t care about you.  

In any case, you won’t fully trust that person in any situation. So, in order to visualize the importance of all cores is by through the metaphor of a tree.  Integrity is the root of the tree which everything else grows.  Intent becomes more visible after you establish the character, which is just below the soil.  It’s essentially the big trunk the pokes its head out.  The capabilities are the branches and the capacities that enable us to produce.  Results are the fruits.  

So, with the being said, we’re going to have to start going through the cores

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