Much of the time, the question of scaling comes down to what you are providing online. What are you adding to the digital marketplace to grow your business? To serve more people? To enable your service and revenue to scale? A lot of structure and scalability tactics come down to what you are doing online. In order to enable your business and revenue to scale, you need to incorporate the digital tools of the modern era.
Take the time to think about and consider where you fall in this realm, if you are providing the most amount of value in your marketplace, and how you can scale up. These are hard questions, but they’re impactful.