Q & A: Establishing Your Why & Vision

WOW! A question for the ages! A teacher I know from Mexico asked me about passion, why and vision. I decided to make a Q & A not only for her but also for the rest of you who are trying to figure out how to develop a passion and going after your why.

Celina Celeste: Topic Talk – Learn More to Earn More

I’ve brought Celina Celeste back on to talk about learning more to earn more. I originally had done this podcast about May of 2016, but it’s time to see where I was and where I am today, including Celina’s journey!

Get in touch with Celina Celeste

Links:

Things we discussed:

Does anyone earn more as an employee?

Seeking out MSI’s is key.

Tom Bilyeu and Gary Vee about being practical.

The differences between learning and studying.

Stagnation without learning and seeking ways to better your life.

Talked about how relationships can be a good way to learn something new.

Podcasting and running a business can make you a student.

Developing a hunger to learn and develop yourself.

Society pressuring the millennials.

Listen to “Celina Celeste: Topic Talk – Learn More to Earn More” on Spreaker.

Thank you for listening!

Share this to your social media if you liked it!

Links:

  1. Facebook page: https://www.facebook.com/thearseniobuckshow/
  2. Instagram: https://www.instagram.com/thearseniobuckshow/?hl=en
  3. YouTube: https://www.youtube.com/channel/UCIzp4EdbJVMhhSnq_0u4ntA
  4. Podcasts: https://www.spreaker.com/user/thearseniobuckshow, https://itunes.apple.com/us/podcast/the-arsenio-buck-show/id1181794790?mt=2, https://open.spotify.com/show/0x39CEN5tHvfRtfZaAMTgQ?si=8cpdu1rTTjKHogufXh91Cw
  5. Website: https://thearseniobuckshow.com/
  6. Twitter: https://twitter.com/arseniobuckshow?lang=en

Questions & Answers: How to Jab & When to Right Hook

So, this is a special request from one of my friends who’s originally from Hanoi but living in Bangkok, Thailand.

What I love about this request was she asked me about the rest of the video.  No one has asked me about the rest of my 1-minute fire video before, so I told her that I would make a podcast specially catered to her and everyone else.

Gary Vee’s Philosophy: Jab, jab, jab, right hook.

This equates to give, give, give, ask.  Gary Vee puts an insane amount of content out there and asks people to share it from time-to-time.  No one else really does that because after sales and promising a marketed Instagram video, they tell you to “click the link” for free resources and it always comes down to paying.

This is called right hook/upper-cut. 

You can’t ask for rewards after not doing a god damn thing because that will breed entitlement.  You’re not doing it out of the good nature of your soul, instead you’re doing it for financial gain.  You will absolutely lose if that happens.

How do I do it?

Ok, you guys are probably wondering how a man that has so many blogs, podcasts, etc on his website make money from it? I don’t.  Right now is the relationships building stage.  These are the jabs galore. I want to show everyone, from top to bottom, who I am.  This is especially crucial because if no one knows you and you post an ad on Twitter, Instagram and Facebook asking them to BUY YOUR COURSE, that’s a ridiculous haymaker to throw at people don’t know you.  These people end up losing respect and posting ugly comments about your product because of it.  Remember, human beings are sensitive.

From my YouTube videos, to making my podcast, Facebook page, etc.  Nothing in terms of money has been made yet. That’s not my why.  My WHY is to make English LEARNING.  Period…don’t study it, learn it.  Live in it.  Watch my videos.  Laugh a little and tell your friends about the things I said to inspire them to learn it. I will become the coolest teacher on my planet.  Now, when the time comes, I will start putting webinars, newsletters, and create ebooks for courses, but all of that will come in the next year.  My main focus is attention.  Like Gary Vee said, “I’m day-trading attention.”

That Jack Canfield Story

Jack Canfield wrote about a guy named Tom.  Tom worked for a multinational company and was always sent on business trips in first class.  Being able to sit in the comfortable compartments away from everyone was the best for him — until he found out how much it costed.  He realized that he can bring his kids along, donate to charities and use that money in a more useful way.  Not only that, he realized that people in economy class were even more interesting than the first-class passengers.  He right hooked and hit a pot of gold when he found out he was doing more taking than giving, sitting in first-class.

Podcast

 

Positive Mental Attitude: Season 2 – Episode 22 – Quotient Analysis – Part C

Here we go! This is the last part of the quotient analysis!  If you haven’t already done Part A or Part B, I suggest you hit the links on the left and do them before the last part.

13. Learning from defeat
(a) Does defeat cause you to stop trying?

_____ _____
(b) If you fail in a given effort, do you keep trying?

_____ _____
(c) Is temporary defeat the same as failure?

_____ _____
(d) Have you learned any lessons from defeat?

_____ _____
(e) Do you know how defeat can be converted into an asset that will lead to success?

_____ _____
14. Creative vision
(a) Do you use your imagination constructively?

_____ _____
(b) Do you make your own decisions?

_____ _____
(c) Is the man who only follows instructions always worth more than the man who also creates new ideas?”

(d) Are you inventive?

_____ _____
(e) Do you create practical ideas in connection with your work?

_____ _____
(f) When desirable, do you seek sound advice?”

 

15. Budgeting time and money
(a) Do you save a fixed percentage of your income?

_____ _____
(b) Do you spend money without regard to your future source of income?

_____ _____
(c) Do you get sufficient sleep each night?

_____ _____
(d) Is it your habit to employ spare time studying self-improvement books?”

 

16. Maintenance of sound health
(a) Do you know five essential factors of sound health?

_____ _____
(b) Do you know where sound health begins?

_____ _____
(c) Are you aware of the relation of relaxation to sound health?

_____ _____
(d) Do you know the four important factors necessary for the proper balancing of sound health?

_____ _____
(e) Do you know the meaning of “hypochondria” and “psychosomatic illness”?

_____ _____
17. Using cosmic habit force as it pertains to your personal habits
(a) Do you have habits which you feel you cannot control?

_____ _____
(b) Have you recently eliminated undesirable habits?

_____ _____
(c) Have you recently developed any new, desirable habits?”

Rating System

Here’s how to rate your answers. All the following questions should have been answered NO: 3c – 3d – 4b – 5b – 5c – 5e – 6b – 6c – 8a – 8d – 9b – 9d- 10c – 11b – 11c – 12c – 13a – 13c – 14c – 15b – 17a. All other questions should have been answered YES. Your score would have been 300 if all the questions had been answered “No” or “Yes” as shown above. This is a perfect score and very few people have ever made such a score. Now let’s see what your score was.”

Number of “Yes” answers instead of “No”:
——x 4 =——
If you answered “No” to any of the meaning questions that should have been answered “Yes,” deduct four points for each one:
Number of “No” answers instead of “Yes”:
——x 4 =——
Add the subtotals together, and subtract from 300. This will be your score.
Illustration:
Number of “Yes” answers instead of “No”: 3 x 4 = 12
Number of “No” answers instead of “Yes”: 2 x 4 = 8
Total Number of Wrong Answers __________ 20
Perfect Score ____________________ 300
Minus Total Number of Wrong Answers __________ 20
Your Score ____________________ 280

 

300 points _____ Perfect (Very Rare)
275 to 299 points _____ Good (Above Average)
200 to 274 points _____ Fair (Average)
100 to 199 points _____ Poor (Below Average)
Below 100 points _____ Unsatisfactory

You have now taken an important step to success and happiness.”

Podcast

 

 

The Beginning of My Entrepreneurial Teaching Career

After such a long teaching career, I went from teaching at 3$ privately, per hour — to $30 dollars an hour.  I love looking back at my roots, and that’s what FB allows me to do.  After coming across the above photo, I couldn’t help but realize where I’ve come.  I’ve been through such an unbelievable amount of hell and back in Thailand, but through perseverance, look where I am today!

 

Things being discussed:

 

  • Being humble is important.
  • When did I star being an entrepreneur as an ESL teacher?
  • How did I start?
  • Meeting 2 entrepreneurs that changed my life.
  • Prices per hour that I charged.
  • Challenges that I faced.
  • What is your ultimate goals?
  • How I feel now after the road that I went through.
  • Building of my own empire.
  • Loving challenges as I go.
  • Achieve your high goals.

 

Thank you for listening!

 

Thank you so much for joining me for this podcast. Please do write down some feedbacks and comments. Please do share this podcast to your social media.

 

Links:

Podcast

Gary Vee’s Crushing It: Full Book Review — How To Start Crushing It NOW! — The Ultimate Guide

https://www.spreaker.com/user/thearseniobuckshow/gary-vees-crushing-it-full-book-review-h

Man, I first want to give a special thanks to Gary.  Because I learned so much in the Twitter, YouTube, Instagram and FB sections of his book (towards the end), my YouTube has shot up within the last 10 days and I’ve seen unbelievable growth on all platforms.  Absolutely amazed by it because he’s just right — almost all the time.

I’ve finally reached the completion of this book and it’s time to top this bad boy off with a ‘How To Guide,’ of course, by The Arsenio Buck Show.  Let’s get started!

Document, Don’t Create!

I’ve recently met friends in Slovenia, Belarus and Mongolia, all of which are naked to the ears of most human beings (especially in America).  With them already running businesses, I told them to provide the world with insight into their lives in their fascinatingly respective countries.  People who are wondering if they want to try “shit” out, have someone be douchey (as Gary Vee has said) and walk around with you all day, filming the chaos (or lack thereof) in your daily life.  People want real.  People want the truth.  People don’t want to bullshit, fabricated Instagram photos of people fronting.  They want YOU!

Suffocate your bullshit excuses….add to the list below.

I have a full-time job.
I don’t have any money.
I have kids.
I don’t have time.
My industry has too many strict rules.
I have an idea for an app, but I don’t know how to code.
My parents don’t get it.
My family is holding me back.
I’m afraid my friends will get ahead of me.
I still haven’t finished the books assigned by my life coach.
No one was watching.
Only a few people were reading.
I don’t know which idea to pursue.
I don’t have the right equipment.
I don’t know where to start.
I’m too old.
I’m an artist, not a businessperson.
I’m not into anything monetizable.
I’m afraid I’ll get hate comments.”

En route to your success, you’re going to encounter lots of delays, setbacks, and TROLLS! I still remember Gary Vee going on a rant with a dumpster behind him, calling out a troll on Instagram by the name of PunkMan96.  It was the funniest thing I’ve ever witnessed, but it’s also the truth.

Hell, I recently had a troll on my YouTube calling me a MISOGYNIST.  Do you think that’s going to stop me from being who I already am? Fuck no! If not, I’m excited that people are communicating with me in general!

Fear of Failure 

I thought a many of times I’ve failed at my podcast.  Hell, people fail at a lot of different things.  Gary Vee talks about how his Ask Gary Vee show has lost subscribers and he’s completely ok with that.  However, D Rock, the man who follows Gary Vee with a camera (I think), thinks he’s making a massive mistake.  Guys, failure is imminent, and it’s needed.  You better embrace your failures, kiss them, hang them and thank them everyday.  Life is boring without failures.  I recently had my 2nd worst failure in the history of my life in terms of competing, and it forced me to finally sign up with a gym, full-time, and completely transform my health.

You’ve got to try things out.  Period.

Get Discovered

“You need to understand something: when you’re starting with nothing, you will find that your absolute breakthrough opportunities will be developed in two ways:
By the smart use of hashtags, a strategy that requires an unbelievably long grind.
By direct-messaging, i.e., reaching out directly to people and offering something of value in return for their attention, a strategy that requires an unbelievably long grind.
It’s the second one that I believe holds the most promise, which is why, whenever possible, I’ve included instructions on how to collaborate and business-develop within each platform we discuss in this book. Collaborations are the absolutely most tried-and-true way to grow a fan base quickly—quickly being a relative term. In most cases, you should count on this process taking years, not months. If that bothers you, close the book.”

With my personal development podcast, I started doing interviews, kicking them off with The Poise Pursuit, in the very beginning stages.  After that, I interviewed a few other entrepreneurs before I started making big splashes with CEO’s from StemCell companies and fitness entrepreneurs.  Recently, I interviewed a millionaire author by the name of David Mauro who had the most awe-inspiring story one could ever imagine.  Radio personalities and other coaches have come on board.  I would have to say the most lucrative had to be Luke Burrows because it landed me a content writer and a joint-partnership with Motivational Mentors, a weekly show that Luke and I host and answer a variety of different questions.

Collaborations are the best.  Gary Vee talks about influencers, but it depends who those people are.  You don’t want to pay people who have a bunch of nasty followers who post sexist comments. Something to consider.

Twitter

“There are several other advantages to using Twitter as your pillar content:
It’s a complete and trustworthy directory. The platform has been around long enough to have perfected its verification system, which gives it a better search function. You can still spend a lot of time guessing whether the Instagram account you’re targeting is real or not.
Its retweet feature offers a remarkable opportunity to create instant awareness. Let’s say you make a YouTube mash-up of the rapper Logic’s music videos. It’s unlikely he’s going to see it, even if he’s tagged. Share the mash-up on Twitter, however, and the retweets can propel your video to dramatic virality, the kind that even the biggest influencers notice. This kind of word of mouth does not exist on Instagram or Snapchat and is enormously beneficial to content creators.  Not only that, you can try to spark that word of mouth many, many more times on Twitter than on other platforms. I post three, maybe four times per day on Instagram, but there are days when I could post forty-seven times on Twitter. The fact that it’s as welcoming to the written word as to pictures gives content creators the flexibility and leeway to increase the volume of their storytelling.”

I landed an interview with Harvesting Happiness Radio’s Lisa Cypers-Kamen.  I was also put on listening notes where I had a girl contact me to put David Mauro on my podcast, too.  Through twitter, you’re able to have real-time conversations with real people.  I gained about 16 followers in the last 16-hours (for some reason) and one of them was a biz developer from Howell, Michigan, a place I’ve seen pop up on my podcast.

 

YouTube Best Practices

If you want to increase the amount of time people spend watching every video you post on your channel as a whole, make sure you can answer the questions below.
Video Optimization

TITLES: How much thought have you put into your video title? Does the title accurately reflect the video’s content? Is the majority of the title viewable on mobile? Is the title short and concise, emotionally driven, and/or keyword optimized?

DESCRIPTIONS: Are the top two lines of the description keyword optimized? Are there links to other similar videos or playlists in the description? Is there a subscribe link? Are there links to your other social-media accounts? Are all of the links clickable and trackable?”

TAGS: Are there at least ten tags in the description? Are both one-word and phrase tags included? Do the tags accurately reflect the video’s content? Are the tags valuable, that is, do they have high search volumes but low competition? You can find this out by using tools like VidIQ, Google Adwords Keyword Planner, and Keywordtool.io.

THUMBNAILS: Does the thumbnail accurately reflect the video’s content? If there is text on the thumbnail, is it easy to read on all devices? If there is text, does it complement the title?

YOUTUBE CARDS: To extend watch time on your channel, are you including YouTube cards within your video to drive traffic to other relevant videos you’ve posted?”

BANNER: Does the banner accurately reflect the channel’s content and genre? Does the graphic transfer well to all devices?

ABOUT SECTION/CHANNEL DESCRIPTION: Are the top two lines keyword optimized? Is the first paragraph an overview of the channel? Have you included the upload schedule? Are all of the social-media links clickable? (They don’t have to be trackable.)

PLAYLISTS: Does the channel have custom playlists? Do the playlists have keyword-optimized descriptions? Are the playlists featured on the landing page of the channel?

CHANNEL TRAILER: Is a channel trailer displayed on the landing page? Does the channel trailer accurately reflect the channel’s content and genre? Is the channel trailer telling the best story in the shortest amount of time?”

Excerpt From: Gary Vaynerchuk. “Crushing It!.” iBooks. https://itunes.apple.com/us/book/crushing-it/id1229850109?mt=11

 

Facebook

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-facebook-101

 

Instagram

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-instagram

 

Podcasts

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-podcasts

Gary Vee: Last Chapter — Voice First!

Man, this has been a hell of a book, and I’ll be doing a full book review at the end of this.  On this podcast/blog, I want to talk about what Gary thinks of skills.

“I day-trade attention, and lately I am particularly interested by what people pay attention to during the transitions of their day, especially the three that occur in the home: what they do during the first fifteen minutes of their morning, the first fifteen minutes after they come home from work, and the last fifteen minutes before they go to sleep at night. Those are transition periods. They’re the moments when we take stock, get updated, and plan for the next few hours of our lives. We’re busy, so we want to do it fast. There was a time you’d pull out a pen and paper and start a to-do list, turn on the radio, or even check an app. Now, though, you don’t even have to do that. All you have to do is talk.
Podcasts fill our brains during the long periods when we’re quiet, such as while we drive or travel. Voice-first platforms are going to allow us to fill our brains during all the interstices of our lives, those blips of time that used to be lost to forgettable activities like brushing our teeth, sorting through mail, or even checking our phone notifications  In 2016, Google revealed that 20 percent of searches on its mobile app and Android devices are done by voice.1 That number is only going to rise, fast. And you have an amazing opportunity to make sure your brand rises with this trend.”

Excerpt From: Gary Vaynerchuk. “Crushing It!.” iBooks.

I’ve talked about this extensively in the past.  While I’m commuting on an extra-stuffy train in the morning, I have no time to type.  So, for those 20 minutes, I’m listening to Jim Kwik, Gary Vee or some other entrepreneurs to get my morning dose of brain food.

Another example would be in the evening heading home on Sunday.  I normally take a taxi from one side of the city to the other.  While doing this, I gaze out the window and plan for my Monday, which is my favorite day of the week.  While doing this, I could be listening to a Grant Cardone video on YouTube or preparing to send voice messages to some friends.  Either or, when I get home, I never turn on the TV.  My attention is on audio programs either on YouTube or podcasts.

Remember I talked about Alexa? In America, you can order an Uber by voice and from your bed without doing all the extra details — like grabbing your phone and getting distracted by messages.  There are now smart homes that make it so much easier.  There are shops in China without a convenient store clerk.

“What we’re seeing with the development of Voice-First is the culmination of our addiction to speed. The world moves fast and we want to keep up. If there is a choice between reading a notification or checking an app and getting the same information via Voice-First, which allows us to keep our hands free and multitask, the latter is what we’re going to pick. Just like the first washing machines and coffeemakers, Voice-First platforms will save people time. Once the masses understand that, they are going to flock to them. Be there ready and waiting when they do.”

Excerpt From: Gary Vaynerchuk. “Crushing It!.” iBooks. https://itunes.apple.com/us/book/crushing-it/id1229850109?mt=11

Skills 101

 

Keep your content super brief.

Make it native. Do not do what I did with my original podcast when I just transferred the audio from a video onto the podcast platform. Tailor your content to suit the reason people are coming, which is to get fast, easily digestible information nuggets. “Hey, Alexa users . . .”

Make it the highest quality possible. I cannot stress how important it is that you not treat your Skill as a dumping ground. It’s great to collect the scraps from your other content so they don’t go to waste, but study each piece closely and use your imagination and creativity to craft something new and fresh with them.”

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-voice-first

Gary Vee: Podcasts

Oh! My absolute favorite! And of course the “story of my podcast” will be in my podcast because I really don’t want to write it out for the um-teenth time.

I will talk about my podcast and the growth of it…though.  I’m talking about my two podcasts.

Personal Development Podcast – Debut January 2016

Now, I started doing my personal development podcast after the madness I’ve endured in Thailand.  I decided to make a podcast to help others, of all colors, get over the mental barriers that confined them to think outside the box and stop victimizing themselves.  So, I did.  I didn’t have a plan like I did with my ESL podcast.  I just started with Napoleon Hill’s book Law of Success and related it to my life.  Shortly after that, I ended up buying Jack Canfield’s book and others.

Since then, there have been fluctuations, but there hasn’t been a consistent upward trend since the beginning of 2016, which then brings me to the question, “is what I’m doing with my personal development podcast actually working?” Perhaps.  Perhaps people would rather listen to the Lewis Howes of the world compared to me.  That’s perfectly fine.  It’s a win-win situation for me.  Why? I’m learning from books, teaching it and remembering it even more, so even if people don’t listen to me, I’m still learning and applying everything I learn to my life.

Yes, I’ve gotten huge podcast downloads back in the day from Era Beach, Hawaii/South Korea/Macedonia/Mauritius and other places, but they came and they went — lol.  It’s all about consistency, and now that’s what I’m getting.  Sure, ugly days and whatnot, but it’s all about patience (two years worth).

Nonetheless, everything I learned while reading has been applied to my life and completely transformed who I am and the way I think.

English as a Second Language Podcast – March 2018

Honestly, I can’t remember the numbers too much in the beginning.  I would check the plays, but I would send the podcast a lot to my friends and post it on my English Language Learning page.  Moving forward, I would average something like 30-50 plays a day, much more than my personal development podcast.  Then came the viral videos, two of them being interviews that I did with a Libyan and Thai.  One day there were 400 plays and the majority of those plays came from Europe: Armenia, England, Italy, Spain, Netherlands.  Just about every country out there.  I didn’t know why those specific videos went viral, but it left me hungry and wanting more.

These are the stats from my last 10 episodes.

  • United States
    44%
    114
  • Thailand
    16%
    41
  • Brazil
    11%
    28
  • Mexico
    8%
    20
  • China
    5%
    14
  • Japan
    5%
    12
  • India
    4%
    11
  • Singapore
    3%
    8
  • United Kingdom
    3%
    7
  • Ireland
    2%
    6

Those are the plays and the percentages.  It’s very interesting to see America being the top.  I understand Tijuana, but not the other places.  Some cities, which have listened to my personal development podcast back in 2016, are also listening to this one.  I’m pretty excited about what’s happening and now I’m converting some of the podcasts to video form for YouTube, attracting viewers and ultimately bringing them onto my podcast.

One of the biggest statistics had to be my expansion in Brazil.  First it was Rio De and Belo Horizonte.  Now it has expanded to more than 10 cities, scattering all across Brazil.  So, the attention is there.

Arsenio’s Podcast 101 – What’s The Purpose?

You got something to say? Well, say it! However, there will be ramifications for your voice.  If you’re making a podcast on politics, people are going to hate you and debate you with senseless ignorance 24/7.  A popular podcast called “Guys We Fucked,” is a massive hit.  Why? It’s all about attention.  People want to hear and talk about controversial topics.  In America, everything is pretty wide-open in terms of communication.  However, this is taboo in Asia.

You need to pick the genre.  Figure out what you really want to talk about and how long you can talk about it for.  Once you decide that, you’ll be on your way.

Don’t Be Cheap — They Can Be Pricey!

I’ve been using Spreaker.com for years already.  Because I used it for my personal development podcast, I can’t use it for my ESL podcast, so that’s why I found another hosting site. Podcasts can range from 4.99-99.99….and that’s in USD.  You can pay in bulk, too, like with SoundCloud.

Expose — Not Promote!

You have no idea how many money I’ve spent on individual podcasts.  I tried sponsoring some episodes and it never worked.  The goal is to make it available on all devices.  Is it available on GooglePlay? Android? Apple Podcasts? Spotify (although difficult to get onto now)? SoundCloud? iHeartRadio? Stitcher? You want to search all of these and make sure they’re readily available on all platforms.

Collab Your Ass Off!

Instagram and cold-messaging can lead to great success.  I can’t remember, but the first interviewee I came across messaged me through Instagram and wanted to come on my show.  There was another instance that BioQuark also emailed me and the last one was from an Author named David Mauro.  My podcast was taken and put on listennotes.  That’s how they got in contact with me.  The more platforms, the better.  Will people listen to podcasts on Spotify? Not really sure.  They’re trying to break into it, but Apple Podcasts and SoundCloud are huge right now.

Nonetheless, I’ve had 13 interviews so far, interviewing authors, entrepreneurs, start-ups and others.  Having them share the episode is also critical. Oh, I would seriously recommend a site that automatically uploads your episodes onto these platforms, too.  Example, spreaker uploads directly onto SoundCloud, iHeartRadio, YouTube, Twitter and FB.  However, BuzzSprout doesn’t have these features just yet.

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-podcasts

Gary Vee: 7 Steps to Business Development

  1. Make sure your Instagram is full of incredible content, the best you can make. More people are about to come see what you’re about.

  2. Search relevant keywords. For example, if you’re building a biker brand, motorcycles.

  3. Click on the first hashtag that shows up. As I write this, there are over 2.4 million posts with #motorcycles.

  4. Click on every picture you see with that hashtag. The first four that show up in this instance belong to accounts that have a combined following of over one million Instagrammers.

  5. Investigate every account and any linked websites to confirm that they are owned by people or companies in your field, or even if they’re not, to check if they could use your services or products anyway.

  6. Click on the three dots in the upper right corner of their pages and send those individuals or businesses a custom-written direct message. Do not spam with cut-and-paste bullshit. If that’s the best you can do, you’ve already lost.

  7. In your message, explain what drew you to them (I love your work; I’ve always admired you; you post the funniest memes; this post is so creative; etc.), why you are worth paying attention to (my goal is to promote better biker safety; I’ve designed a helmet even the most helmet-averse rider won’t mind wearing; I’ve launched the freshest, most exciting biker-themed YouTube channel on the Internet), and what value you can offer (I’d like to send you one of my helmets to try; I’d love to invite you on air to talk about your new book, and I’d be honored if you’d let me make you a free video documenting your next ride; I can send you six bikers to model leather jackets on your vlog for free).

    Excerpt From: Gary Vaynerchuk. “Crushing It!.” iBooks.

    I went into detail on how you can make offers, send messages and even post thoughtful messages on Instagrammers profiles in my podcast down below.  7 steps in full effect!

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-7-steps-to-business-development

 

 

Gary Vee: Instagram

I was first introduced to Instagram when I was living in Australia.  When I was packing up and getting ready to leave back to America, a practice manager, by the name of Lois Semke said “you should get an Instagram.”  I said, “what’s that?”  I didn’t know about tags or anything back in 2012, so I posted most of my photos that never got any likes.  It wasn’t until 1-2 years later when I first found out about hashtags.  So, what is it about Instagram that people are loving so much?

“Except for YouTube, Instagram has created more famous people than any other platform. It’s massive, it’s a place where you can be equally successful as a content producer or a content curator, and it’s the hottest social network in terms of scale and impact. Some would say it’s gotten harder to get noticed there now that it’s crowded; it’s gotten so popular that college graduates are actually taking a year or two to see if they can get big on Instagram before trying to get a traditional job. It’s not as flexible as Facebook, though I predict that very soon it will remove the time limits on videos. Although its content is bite-size like Twitter’s, nothing in its structure makes it ideal for having conversations. Yet there are so many great tactics you can use to garner awareness—hashtags, collaborations, tagging, ads—that I believe the attention an influencer can enjoy here, especially skilled photographers, chefs, designers, and other artists, runs deeper than on Twitter or Facebook. ”

Excerpt From: Gary Vaynerchuk. “Crushing It!.” iBooks.

I can totally second that about Instagram.  It’s pretty easy to get likes in America when you’re posting half-naked photos of yourself on there.  That’s why people who produce great content never really get notice.  Gary of course would say “it’s not that appealing,” but I have to defer.  I’ve been posting some pretty good content (in relevance to my life and stuff), but I think I’m too truthful about my content.  I speak the truth + 1000%, that’s why I rarely get comments, including YouTube.  How could you argue against what I say? It’s impossible.

If we look at what Instagram is here in Thailand, it’s all about advertising.  I had a student name Elle who was 21-years-old and had a staggering 80k followers.  She would post photos advertising products.  Just recently I saw that she had become a flight attendant for Thai Airways and now is in the six-figure range in terms of followers.  She’s now labeled as an “influencer,” and people pay her to advertise products on her Instagram.  She’s making that BANK!

Instagram stories debut in August of 2016, and I just started using it in general.  I normally make 1-2 Instagram stories a week (should be more) and I attract a good amount of people.  Also, I don’ get the follow/unfollow fools anymore on my page.  I’m actually keeping a lot of my followers glued into my content.  Every time I do a podcast interview, I make sure I do an Instagram story.

“There are many features that make Instagram a requirement for any budding influencer or entrepreneur. You can post for posterity, or you can post for instant gratification. You can draw and filter and caption and tag. Though the feature is currently available only to verified accounts, you’ll soon be able to add links to your posts, a simple move that will open the floodgate of opportunities to drive people to your other content, whether it’s on your website, your blog, or other social networks.
Anyone wishing to build a personal brand should be on Instagram. Create a profile now, or regret it for years to come.”

Excerpt From: Gary Vaynerchuk. “Crushing It!.” iBooks.

https://www.spreaker.com/user/thearseniobuckshow/gary-vee-instagram